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Dr Pepper: this Was One Of The Largest Responses We Have Ever Received For A Giveaway
Posted on 2008-11-28 03:00:02
Artist/band(s): Guns N Roses [FB]

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Source: http://www.nytimes.com/2008/11/27/arts/music/27pepp.html

As you may recall, earlier this year in March, Dr. Pepper issued a statement saying it would give out cans of its soft drink if the new GNR album "Chinese Democracy" came out by the end of the year. Well, lo and behold, the album 14 years in the making finally came out. Axl doesn't feel Dr. Pepper carried out on its promise and his lawyers had sent Dr. Pepper a letter to this effect.

Dr. Pepper has commented on the harshly worded letter sent out by Axl Rose's lawyers on Tuesday (November 25) to the soft drink maker complaining of its "appalling failure to make good on a promise it made to the American public."

When asked about the letter, Dr Pepper said in a statement to The New York Times that the company took "great steps" to accommodate the online requests from consumers.

"This was one of the largest responses we have ever received for a giveaway," the statement said, "and we're happy we were able to satisfy the thirst of so many Dr Pepper fans."

Rose's representatives said that they tried to collaborate with Dr Pepper on the best way to distribute the soda, but that negotiations broke down.

"We had made an effort to turn this into a win-win-win — for the American public, Dr Pepper and Axl," Laurie Soriano, one of Rose's lawyers, told The New York Times. "But Dr Pepper's view was just that Dr Pepper would win."

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